Biography

 

CosmeticIndustry.com was conceived and developed by Marlene Eskin,

who researches the cosmetic industry, publishes an annual report on

cosmetic sales in the U.S.and publishes a quarterly report on happenings and

trends in the industry.


Ms. Eskin has advised and assisted domestic and multinational companies

in marketing strategy, product positioning, concept planning and trend

recognition. Companies that are, or have been, her clients include Lancôme,

L'Oreal, Revlon, Elizabeth Arden, Marbert GmbH, Procter & Gamble, Yves

Rocher, Chanel and Estee Lauder.


Ms. Eskin's career began at Revlon and her corporate background includes

Elizabeth Arden where she was headquartered in London as Director of

Marketing for the European Area.


She has served on Procter & Gamble's Skin Care Advisory Board, and also

introduced a cosmetic marketing course at Parsons School of Design. She has

appeared on industry panels and frequently participates in seminars.


Ms. Eskin's information on the beauty market has been used by leading media

companies like Women's Wear Daily, NBC, ABC, Business Week, Bloomberg.com, Time

and The Wall Street Journal.


She also oversees the sister website, http://www.CosmeticMarket.com, which provides

research and reports about the cosmetic industry.

 

© 2007 All rights reserved.
cosind@gmail.com
phone 512-441-3665